Title: Wayby Author: wayby Published: 9, Abril de 2026 Last modified: 9, Abril de 2026 --- Guetar plugins ![](https://ps.w.org/wayby/assets/banner-772x250.png?rev=3502179) ![](https://ps.w.org/wayby/assets/icon-256x256.png?rev=3502179) # Wayby By [wayby](https://profiles.wordpress.org/wayby/) [Download](https://downloads.wordpress.org/plugin/wayby.1.3.0.zip) * [Details](https://ast.wordpress.org/plugins/wayby/#description) * [Reviews](https://ast.wordpress.org/plugins/wayby/#reviews) * [Installation](https://ast.wordpress.org/plugins/wayby/#installation) * [Development](https://ast.wordpress.org/plugins/wayby/#developers) [Support](https://wordpress.org/support/plugin/wayby/) ## Description **Wayby** makes it easy to personalize your WordPress website for different visitors and run A/B tests – no coding required. Show different content to different audiences, test variations of your pages, and improve your conversion rates – all managed from the Wayby dashboard. This plugin connects your WordPress site to Wayby with just one setting: your Website ID. Once activated, you can start creating personalizations and experiments right away from the [Wayby dashboard](https://www.wayby.io). **A Wayby account is required to use this plugin.** Visit [wayby.io](https://www.wayby.io) to get started. #### Why Wayby? * **No coding needed** – create personalizations and A/B tests visually from the Wayby dashboard * **One-step setup** – just enter your Website ID and you’re ready to go * **Privacy-friendly** – no cookies are used for personalization and all performance metrics are anonymized and GDPR compliant * **Lightweight** – minimal impact on page load speed with no extra dependencies #### How It Works 1. Install and activate the plugin 2. Enter your Website ID (found in your Wayby dashboard) 3. Create personalizations and A/B tests from the Wayby dashboard 4. Wayby handles the rest – delivering the right content to the right visitors automatically ### External Services This plugin connects to the Wayby personalization service hosted at `app.wayby.io`. **What data is transmitted:** * Your Website ID (configured in settings) * Page URL and visitor information for delivering personalizations * Anonymized, GDPR-compliant performance metrics about created personalizations **When data is transmitted:** * On every front-end page load (to deliver personalizations) * When saving settings (to validate your Website ID) **Service links:** * [Wayby Website](https://www.wayby.io) * [Terms of Service](https://www.wayby.io/terms-of-usage) * [Privacy Policy](https://www.wayby.io/privacy-policy) ## Installation 1. Upload the `wayby` folder to `/wp-content/plugins/`, or install directly from the WordPress plugin directory 2. Activate the plugin through the **Plugins** menu in WordPress 3. Go to **Settings > Wayby** 4. Enter your Website ID from your [Wayby dashboard](https://app.wayby.io) 5. Click **Save Changes** – a green checkmark confirms your site is connected ## FAQ ### Do I need a Wayby account? Yes. This plugin connects your WordPress site to the Wayby service. You need a Wayby account and a Website ID to use it. Visit [wayby.io](https://www.wayby.io) to create an account. ### Where do I find my Website ID? Log in to your [Wayby dashboard](https://app.wayby.io) and copy your Website ID from the site settings. ### Does this plugin slow down my site? No. The Wayby script is lightweight and loads asynchronously. A built-in page stabilization technique prevents any visible content flicker while personalizations are applied. ### Is Wayby compatible with caching plugins? Yes. Wayby personalizations are applied on the visitor’s browser, so they work correctly with all major caching plugins and CDNs. ### Does Wayby use cookies? No. Wayby does not use cookies for personalization. All performance tracking is anonymized and GDPR compliant. ### Does it work with page builders? Yes. Wayby works with content created by any page builder or the default WordPress block editor. ### What happens if I deactivate the plugin? Your site returns to its default state immediately. No personalizations will be shown, and no data is sent to Wayby. Your settings are preserved so you can reactivate at any time. ## Reviews There are no reviews for this plugin. ## Contributors & Developers “Wayby” is open source software. The following people have contributed to this plugin. Contributors * [ wayby ](https://profiles.wordpress.org/wayby/) [Translate “Wayby” into your language.](https://translate.wordpress.org/projects/wp-plugins/wayby) ### Interested in development? [Browse the code](https://plugins.trac.wordpress.org/browser/wayby/), check out the [SVN repository](https://plugins.svn.wordpress.org/wayby/), or subscribe to the [development log](https://plugins.trac.wordpress.org/log/wayby/) by [RSS](https://plugins.trac.wordpress.org/log/wayby/?limit=100&mode=stop_on_copy&format=rss). ## Changelog #### 1.0.0 * Initial release ## Meta * Version **1.3.0** * Last updated **22 hores ago** * Active installations **Fewer than 10** * WordPress version ** 5.0 or higher ** * Tested up to **6.9.4** * PHP version ** 7.4 or higher ** * Language * [English (US)](https://wordpress.org/plugins/wayby/) * Tags * [a/b testing](https://ast.wordpress.org/plugins/tags/ab-testing/)[conversion](https://ast.wordpress.org/plugins/tags/conversion/) [optimization](https://ast.wordpress.org/plugins/tags/optimization/)[personalization](https://ast.wordpress.org/plugins/tags/personalization/) [split testing](https://ast.wordpress.org/plugins/tags/split-testing/) * [Advanced View](https://ast.wordpress.org/plugins/wayby/advanced/) ## Ratings No reviews have been submitted yet. [Your review](https://wordpress.org/support/plugin/wayby/reviews/#new-post) [See all reviews](https://wordpress.org/support/plugin/wayby/reviews/) ## Contributors * [ wayby ](https://profiles.wordpress.org/wayby/) ## Support Got something to say? Need help? [View support forum](https://wordpress.org/support/plugin/wayby/)